Virtual Lewa marathon powered by Huawei raises over $200,000

Photo taken on June 24, 2017 shows grevy’s zebras, an endangered species, at northern Kenya’s Lewa Wildlife Conservancy in Meru County. (Xinhua/Li Baishun)

The virtually Lewa Safari marathon powered by Chinese technology firm Huawei has raised over 20 million Kenyan shillings (about 200,000 U.S. dollars) for wildlife conservation. This year, Huawei has marked 12th anniversary on supporting the Lewa Marathon to boost the protection of iconic species at Lewa Wildlife Conservancy located in northern Kenya, executives said on Sunday.

Shen Lei, Huawei Key Accounts Director, said more than one decade of financial support towards the annual Lewa Marathon, has enhanced conservation of wildlife amid natural and human-induced threats.

“Over the years we have donated significant amounts of funding and in doing so we know that every shilling is making a difference inside and outside Lewa’s boundaries,” Shen said in a statement issued in Nairobi.

The 2020 edition of Lewa Marathon was held virtually due to the COVID-19 pandemic on June 27, registering about 1000 participants from 70 cities that were represented by 20 countries and regions.

“Both Lewa and Huawei continue to forge tirelessly ahead with enhancing conservation and telecommunication efforts respectively despite the pandemic so that Kenya can be prepared for tomorrow,” he added.

Mike Watson, chief executive officer of Lewa Wildlife Conservancy, said since 2008, when Huawei Kenya first got involved they have been able to inject an additional 100 million Kenyan shilling into the 800 million Kenyan shilling marathon kitty. “What this has done has allowed us to invest heavily in more than 80 projects across Kenya.”

He said that investing in wildlife conservation will unleash multiple benefits including job creation. Huawei’s financial support to the annual marathon has transformed the conservation of iconic species and rural livelihoods.

Published by Africa Association Of Hospitality Professionals

Africa Association of Hospitality Professionals is a Global Body of Hospitality and Tourism Members focused in Industry Development in Africa

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